EnglishThe battle for product placement
Product placement is a commonly used tool for U.S. motion pictures, less for Italian ones. Maybe this is because the Italian law forbade product placement until 2004. Even now, when.. read more
IP Faber is the first italian Intellectual Property Specialist. Browse our network to understand more about us IP Faber network
Open
X
Copyright, Trademark, Design, Patents and Trade Secrets consultancy and advising services
Archive for the 'marketing' Category
A new vision is born: meet the new Digital Music Experience
Photo credit: Petr Urbancik In one of the most compelling and intriguing articles ever appeared on a blog, Ian Rogers, a well regarded Yahoo! executive, urges the music industry to.. read more
Barbie vs. Bratz ..1-0!
On 17th July a jury verdict of the District Court of Riverside – California has been released: Mr. Carter Bryant – the designer of Bratz dolls – created them when.. read more
Music = Copyright – DRM
Photo credit: Travelin Librarian Consumers don’t care for Digital Rights Management (DRM), they just care for Music. DRM technology has been cracked many times and has prooven not to be.. read more
Adidas 3 stripes according the Court of Justice
Is it necessary that stripes signs remain available to all? Can Adidas prohibit the use by third party of two stripes on sport products? The questions above have been recently.. read more
To register or not to register (design): that is the question
Some companies appear to be registration-addicted with regards to designs. IP Faber takes different approaches, distinguishing design to be protected by registration from one which can be protected as unregistered.. read more
Microsoft + Yahoo! = Google?
Is it Yahoo a sort of Salieri compared to Google, talented and extraordinarily innovative as Mozart? Microsoft‘s $44.6 billion offer for Yahoo can be an opportuniy for the latter to.. read more
No confusion between.. Idea and Ikea EU TM
The application filed by Ikea before the Court of First Instance of the European Communities (Case T. 112/06) was rejected on 16 January 2008. On one side there was the.. read more
IP Management and Innovation success
Mr. Nowak, General Director of Dennemeyer Group gave an interesting speech at the IP International Conference in Venice. His view as a business man is of course practical and simple:.. read more
Intellectual Property Services
Copyright, design, trademarks, patents, trade secrets, domain names
© Copyright 2023 IP Faber – the intellectual property specialist / WordPress Theme by minti
